Gwangju Seo-gu Appeals for Participation in 'Eradicating Illegal Advertisements' with Airlight and Others
[Asia Economy Honam Reporting Headquarters Reporter Yoon Jamin] Seo-gu, Gwangju Metropolitan City (Mayor Seo Daeseok) appealed to advertisers to join the effort to eradicate 'illegal advertisements' in order to create a clean and safe urban environment.
According to Seo-gu on the 1st, the district has been operating a maintenance team 365 days a year to eradicate illegal advertisements such as banners.
Despite continuous crackdowns including guidance and fines on illegal advertisements, illegal activities have not been eradicated.
Illegal advertisements come in various forms, including banners, banners, posters, flyers, and balloon advertisements using electricity.
Among these, especially on roads and sidewalks in busy areas such as Sangmu District and Geumho District, the area is suffering from indiscriminately installed balloon advertisements, banners, and other illegal advertisements.
Illegal advertisements spoil the cityscape, obstruct drivers' visibility, and pose a serious threat to pedestrian safety. In addition, balloon advertisements using electricity are exposed outside along with electrical wiring, which can lead to dangerous situations such as electric shocks.
Accordingly, Seo-gu plans to respond strongly to eradicate illegal advertisements such as banners and balloon advertisements.
They will organize maintenance teams consisting of 8 members in 4 teams on weekdays and 3 members in 1 team on holidays to maintain a continuous maintenance and crackdown system 365 days a year.
They plan to actively respond by imposing fines on habitual and chronic violators and taking legal action.
In addition, balloon advertisements and streetlight banners will be investigated and maintained by section, and flyers distributed indiscriminately will be jointly cracked down on with related organizations such as the police station.
A Seo-gu official said, "It is true that the economy is difficult due to COVID-19, but this does not legalize illegal activities," and added, "We ask advertisers to cooperate by using designated banner posting stands and designated poster boards so that illegal advertisements that spoil the cityscape and threaten residents' safety can be eradicated and a lawful advertising culture can be established."
He continued, "Balloon advertisements using electricity, signboards, and banners and posters (flyers) installed on facilities such as streetlights and street trees are illegal, but advertisements using designated banner posting stands and designated poster boards are legal," and said, "For inquiries related to the use of designated banner posting stands and designated poster boards, you can contact the Seo-gu branch of the Gwangju Outdoor Advertising Association for detailed guidance."
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Meanwhile, Seo-gu has been continuously cracking down on illegal advertisements by maintaining about 300,000 cases of illegal floating advertisements such as banners and balloon advertisements this year and imposing fines totaling over 700 million won on 36 cases.
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