Media Companies and Journalists Directly Edit 'Naver News' Screens

[Asia Economy Reporter Bu Aeri] Naver News will allow media companies and journalists to directly edit their home screens.

On the 30th, Naver announced plans to provide the 'Smart Content Studio' editing tool, enabling media companies and journalists to configure their screens themselves.

A Naver official explained, "In the future, news producers will directly convey editorial value on media company homes and journalist homes," adding, "We plan to provide editing tools to media companies and journalists."

Since October 2017, Naver has allowed media companies producing news in the main Naver area to directly edit major articles and offer a service where users can subscribe to media companies they are interested in. Journalists also operate 'Journalist Homes.' Currently, more than 8,000 journalists have opened journalist homes, and 3.4 million users subscribe to them.

Going forward, users will consume articles based on content curated directly by news producers such as media companies and journalists.

Media companies and journalists will be able to choose one of three screen types according to the characteristics of their home and content to provide their service.

Through the editing tool, media companies can directly set news curation, content arrangement, comments, notifications, and other ways to communicate with users.

In media company and journalist profiles, connections to other channels such as YouTube, Instagram, and Twitter will become possible. The number of subscribers across various channels can also be checked at a glance.

Additionally, media company homes can utilize Naver's artificial intelligence (AI) news recommendation technology called AiRs.

If desired, media companies can publish automatically recommended news on their media company homes based on their own articles.

This content was produced with the assistance of AI translation services.