Gong Hyo-jin and Ryu Jun-yeol Release Video for 'We Are Going to Antarctica'

Kolon Sports Launches Expanded Antartica 4-Style Lineup View original image


[Asia Economy Reporter Yujin Cho] Kolon Industries FnC Division (hereinafter Kolon FnC) is transforming its representative steady-seller down jumper "Antarctica," an outdoor brand Kolon Sports operates, for this winter season.


Antarctica is a heavy down jacket developed by Kolon Sports in 2011 to support the clothing needs of the Antarctic meteorite expedition team members. Since its first release in 2012, it has been continuously upgraded every year and has established itself as Kolon Sports' representative winter product.


For this season, Kolon Sports is expanding Antarctica into four styles. While maintaining Antarctica's unique high functionality, it is designed to be worn according to temperature and situation, consisting of four styles: "Antarctica Daily," "Antarctica Short Down," "Antarctica Cocoon," and "Antarctica Original."


Antarctica boasts the best warmth, functionality, and design. The outer fabric uses exclusive Gore-Tex Infinium 2-layer material (a durable water-repellent breathable functional fabric treated without perfluorinated compounds).


It blocks strong winds and has water-repellent functions, and its breathability is excellent, allowing comfortable wear. The lining uses Triza coating fabric, a new material that applies technology developed by NASA for aircraft to clothing coating techniques. It absorbs body heat and releases heat again when the temperature drops, maintaining body temperature. Another feature is that all the filling materials use RDS-certified goose down.


Antarctica Original is a down product that faithfully reproduces the technology applied to the actual expedition suits used by the Antarctic Polar Research Institute. It uses 800 fill power goose down to be sufficiently wearable even in extreme weather, and the elbow parts are reinforced with Super Fabric (a material resistant to abrasion, cuts, stains, and durable). It also features design points such as a life-saving D-ring and various pockets for storage, applied to the expedition suits of the Polar Research Institute, preserving the unique feel of Antarctica Original. The detachable natural fox fur trimming on the hood adds a more luxurious touch.


Antarctica Daily is a newly introduced Antarctica down focusing on the wearer's lifestyle this season. It is characterized by a simple overall design that can be sufficiently used for daily commuting or weekend outings. While preserving Antarctica's unique identity, the details are minimized to match well with suits or casual wear.


Antarctica Short Down is an Antarctica with a short bomber-style design, completing a new style by incorporating stretch knit fabric at the waist hem. In addition to the three basic colors?black, khaki, and teal?it also introduces a printed Antarctica Short Down inspired by the Whiteout phenomenon in Antarctica (a climatic event where everything appears white due to snow and sand). The printed Antarctica Short Down uses retroreflective fabric on the front of the product to express a subtly shining color.


Antarctica Cocoon is an Antarctica down for female customers, featuring a long length reaching the knees and a cocoon silhouette, showing a more feminine and differentiated design. The hood part uses raccoon fur to enhance wind resistance and warmth. Additionally, a 10cm penguin doll is provided inside.


Along with the release of Antarctica, Kolon Sports will also unveil new videos featuring models Gong Hyo-jin and Ryu Jun-yeol. The video, themed "We Go with Antarctica," consists of four episodes: "Prologue," "Airplane," "Icebreaker," and "Antarctica."


Park Sung-chul, brand manager of Kolon Sports, said, "Since 2012, Antarctica has been Kolon Sports' representative product, with the product name itself recognized as a brand, holding high awareness among customers. For this season, while maintaining Antarctica's unique functionality and identity, we have made significant changes in design considering customers' lifestyles."



Meanwhile, to commemorate the launch of the new product, from the 11th of this month to the 10th of next month, customers who purchase Antarctica at Kolon Sports stores nationwide will receive Antarctica passports and stamp-design stickers. Each Antarctica passport is marked with a serial number unique to each customer, and prizes will be given through weekly draws. From the 13th, an exhibition themed on Antarctica will be held at the Kolon Sports Hannam store.


This content was produced with the assistance of AI translation services.

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