Shinhan Financial Group Integrates Innovative Growth Platform Brands... Launches 'S² Bridge'

Shinhan Financial Group Launches New Brand 'S² Bridge' for Nationwide Innovation Growth Platform
Part of the 'Triple-K Project' to Build Domestic Innovation Growth Ecosystem

[Asia Economy Reporter Kangwook Cho] Shinhan Financial Group launched a new brand, 'Shinhan Square Bridge (S² Bridge),' on the 8th as part of the nationwide innovation growth platform construction project under the ‘Triple-K Project’ to build a domestic innovation growth ecosystem.

S² Bridge signifies the collaboration between Shinhan Financial and startups (Shinhan X Start-up) and was selected after about two months of company-wide contests, surveys, and expert opinions.

Going forward, Shinhan Financial plans to unify the names of startup platforms being established in major cities nationwide, such as ‘Incheon Startup Park,’ ‘Daejeon D-Bridge,’ and ‘Seoul Dodream Space,’ under the name 'S² Bridge.'

Meanwhile, following the vision declaration ceremony in May, S² Bridge: Incheon, scheduled to open by the end of this year, plans to run various step-by-step programs targeting startups in innovative technologies related to the 4th Industrial Revolution and the bio-healthcare sector, including discovery, nurturing, investment, and global expansion. For this purpose, 80 companies are being selected to participate as the first membership cohort.

Companies selected as the first membership of S² Bridge: Incheon will be provided with extensive services such as free office space and welfare facilities rental, investor relations (IR) consulting, and participation in global accelerating programs. Other companies will also be granted community memberships, offering benefits such as participation in conference events and access to market intelligence reports.

Additionally, from the 17th to the 23rd, about one week will be designated as ‘Startup Conference Week.’ The conference will be attended by startup companies and experts from various fields to discuss diverse topics such as the outlook and response strategies for the startup ecosystem, and current issues related to digital and 4th Industrial Revolution startups.

Yong-byeong Cho, Chairman of Shinhan Financial Group, stated, “The ultimate goal that Shinhan Financial Group and startups aim for converges on ‘innovation,’” adding, “We will do our best to ensure that S² Bridge establishes itself as Asia’s representative ‘global startup hub’ and leads the creation of Korea’s innovation ecosystem through various projects.”

This content was produced with the assistance of AI translation services.