Spigen Launches 'LG Wing' Gold Star Package... Popup Zone Open Until the 30th
Goldstar-Engraved Cases, Eco Bags, and Sticker-Exclusive Packaging
‘LG Wing Popup Zone’ Operated at Garosugil and Anyang Center Six Branch
[Asia Economy Reporter Han Jinju] Spigen Korea is launching a new strategic smartphone LG Wing exclusive package in collaboration with LG Electronics and operating an LG Wing popup zone.
On the 6th, Spigen Korea announced that it has set up an LG Wing popup zone at the Spigen Garosugil flagship store and Anyang Enter Six branch. Spigen collaborated with LG Electronics for the first time to provide an opportunity to directly experience the new form factor and a variety of accessory product lineups.
The popup zone will operate until the 30th, and at the Garosugil flagship store, LG Wing devices are available, allowing visitors to experience the product in-store.
Spigen Korea is also unveiling the ‘LG Wing exclusive package,’ which it directly produced and designed, at the popup zone. Targeting the MZ generation enthusiastic about retro styles, the package consists of an LG Wing limited edition case using the past Gold Star design, an eco bag, and patch stickers.
Spigen is also introducing LG Wing exclusive cases with a total of six lineups, including previously sold LG exclusive cases such as Rugged Armor and Core Armor, as well as fabric and Leather Fit cases with various color options. Additionally, the Neoplex HD screen protector film, which can protect both the main and second screens of the LG Wing, is being offered.
LG Wing exclusive accessories can be purchased not only at the popup zone but also at online malls where Spigen products are available, as well as offline flagship stores such as Seonjeongneung and Lotte Department Store Yeongdeungpo branch. Free film application service is provided exclusively to customers who purchase the products.
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Kuk Bonghwan, head of Spigen Korea division, said, “The installation of the popup zone and the production of the package through this collaboration with LG Electronics is Spigen’s first B2B collaboration case, which holds great significance in expanding consumer experience opportunities.” He added, “We will continue to strive to offer more enjoyable experience content and diverse products to consumers using LG smartphones.”
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