Say "Eco-friendly Mobility" Instead of "Green Mobility"

'Cool Roof' Alternative Term Recommended as 'Siwonjibung'

On the 1st, the opening ceremony of the 'Hydrogen Mobility+ Show' was held at Goyang KINTEX. Prime Minister Chung Sye-kyun and Hyundai Motor Group Executive Vice Chairman Chung Eui-sun attended the event. Attendees are touring the exhibition booths. / Goyang = Photo by Kim Hyun-min kimhyun81@

The Ministry of Culture, Sports and Tourism and the National Institute of the Korean Language recommended on the 7th that the term 'green mobility' be replaced with the Korean expressions '친환경 이동 수단' (environmentally friendly means of transportation) or '친환경 교통수단' (eco-friendly transportation means). Additionally, they suggested '시원지붕' (cool roof) and '기관-대학 협력 교육' (institution-university cooperative education) as Korean alternatives for 'cool roof' and 'open campus,' respectively.

'Green mobility' refers to environmentally friendly means of transportation that primarily use electricity or hydrogen as power sources, offering higher energy efficiency and lower emissions compared to conventional internal combustion engines. The selection of the alternative terms '친환경 이동 수단' and '친환경 교통수단' was based on a survey. In a public acceptance survey of about 600 people, 97% of respondents agreed that these terms were appropriate.

'Cool roof' means painting building roofs or rooftops with paint that reflects sunlight or blocks solar heat to lower indoor temperatures, or such roofs themselves. 'Open campus' refers to field-oriented educational programs operated by public institutions in cooperation with local universities, targeting university students in the region. The Ministry of Culture, Sports and Tourism and the National Institute of the Korean Language decided on the alternatives '시원지붕' and '기관-대학 협력 교육' at the New Words Meeting held from the 28th to the 30th of last month.

The New Words Meeting is a committee that provides Korean alternative terms easily understood by the general public before difficult foreign neologisms spread. Experts from various fields including Korean language, foreign languages, education, publicity and publishing, information and communication, and media participate. The Ministry of Culture, Sports and Tourism and the National Institute of the Korean Language plan to continuously promote the use of these alternatives, encouraging government ministries and media outlets to take the lead.

This content was produced with the assistance of AI translation services.