Hyundai Department Store to Increase Premium Gift Sets for This Chuseok
[Asia Economy Reporter Lim Hye-sun] Hyundai Department Store announced on the 30th that it will strengthen its premium collaboration gift sets for this Chuseok holiday gift sets.
During the 2020 Chuseok gift set sales period, Hyundai Department Store will offer 40 types of collaboration gift sets, doubling the number from last Chuseok. This is because interest and demand for high-quality food products are increasing, and premium gift sets have been growing by double digits every year.
The most notable is the 'Number Nine Premium Set,' which combines the finest Korean beef with truffle salt and other items. Unlike existing gift sets composed only of Korean beef, the 'Number Nine Premium Set' features premium groceries that can be enjoyed with Korean beef, such as truffle salt (100g), truffle cheese cream sauce (90g), truffle mustard sauce (90g), and black Western truffle olive oil (250ml).
Hyundai Department Store also offers products that add exotic fruits such as domestic king mangoes to traditional ritual fruits. Representative sets include the 'Hyundai Premium Apple, Pear, and Jeju King Mango Set (190,000 KRW to 210,000 KRW),' consisting of 6 apples, 4 pears, and 2 Jeju king mangoes, and the 'Apple, Pear, and Shine Muscat Set (110,000 KRW to 130,000 KRW),' which mixes 3 apples, 2 pears, and Shine Muscat grapes.
Gift sets collaborated with traditional food masters also stand out. The 'Master Artisan Native Honey and Bangjja Brass Medicine Spoon Set' consists of honey (2.4㎘) aged for over five years from native beehives harvested once a year in Seoraksan, a spoon crafted by artisan Kim Ki-chan, and a box made of hornbeam wood. The price is 1,200,000 KRW.
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Yoon Sang-kyung, head of the fresh food team at Hyundai Department Store, said, “We have prepared collaboration gift sets that include premium products to satisfy customers' diverse tastes,” adding, “We will introduce various products tailored to customers' lifestyle changes and needs.”
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