LG Electronics held a 'Signage Tech Seminar' on the 18th at the Grand InterContinental Seoul Parnas Hotel for key business partners.<br><br>[Photo by LG Electronics]

LG Electronics held a 'Signage Tech Seminar' on the 18th at the Grand InterContinental Seoul Parnas Hotel for key business partners.

[Photo by LG Electronics]

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[Asia Economy Reporter Ki-min Lee] LG Electronics recently held a 'Signage Tech Seminar' for major clients and introduced this year's LG signage innovative technologies and new products, the company announced on the 19th.


LG Electronics explained that in line with the new normal era, it added an online format to the existing offline event for the first time. They prepared live streaming so that customers could participate in the event in real time without coming to the venue.


LG Electronics also operated a space within the venue where attendees could experience LG's differentiated new signage products such as Micro LED signage, cableless concept LED signage, and transparent touch OLED signage.


Additionally, LG Electronics provided participants with the experience of directly installing the cableless concept LED signage in the experience zone. This product allows easy assembly like Lego blocks without cable connections, enabling production in desired sizes, making installation convenient.


Earlier, LG Electronics built a 26-meter-high outdoor advertisement using a giant LED signage in front of the Grand Intercontinental Seoul Parnas Hotel in Gangnam-gu, Seoul, where the event was held. They took charge of the entire process from design and installation of the giant LED signage to outdoor advertisement design, foundation work, and structure fabrication, creating a pole-type advertisement structure.



Lim Jeong-su, head of Korea B2B Marketing at LG Electronics, said, “With LG's differentiated technological capabilities, we will set a new standard in the premium commercial display market through our signage solutions.”


This content was produced with the assistance of AI translation services.

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