Changwon City Selects 'Changwon Specialties' Combining Locality and Marketability
Saengsaengi Mussels and Cherry Blossom Cream Cheese Tart, designated as 'Changwon City Specialties' last year. (Photo by Changwon City)
View original image[Asia Economy Yeongnam Reporting Headquarters Reporter Hwang Choi Hyun-joo] Changwon City, Gyeongnam Province, is accepting applications for local products to become the main representatives of the ‘Changwon City Specialty Products’ brand. Last year, products from local companies such as ‘Saengsaengi Honghap’ and ‘Cherry Blossom Cream Cheese Tart’ secured the Changwon City Specialty Products brand, enhancing its brand value.
On the 12th, Changwon City announced that it is accepting applications for designation as Changwon City specialty products for agricultural, livestock, and marine products, processed goods, industrial products, and crafts produced within the city that demonstrate excellent regional characteristics and commercial value.
The application deadline is until the 25th, and businesses or companies wishing to apply for specialty products can fill out the application form on the city’s website and submit it along with the required documents to the respective management departments for each category.
Agricultural products can apply through the Agricultural Products Distribution Division of the Agricultural Technology Center, livestock products through the Livestock Division of the Agricultural Technology Center, marine products through the Fisheries Division, and industrial products and crafts through the Economic Revitalization Division.
Once the application and submission are completed, the designation of specialty products will be finalized next month after review by category, on-site inspection, and deliberation by the ‘Changwon City Specialty Products Designation Committee.’ Designated specialty products will receive various supports such as packaging production costs and promotional activities.
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Park Jin-yeol, Director of the Economic and Job Creation Bureau of Changwon City, said, “In these difficult times of economic recession, we hope that diverse and excellent products will be designated as specialty products representing the city, strengthening the brand image and achieving mutual growth through increased sales.”
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