'Galaxy Studio' Opens with Quarantine and Contactless Experience System
'My Galaxy Studio' Introduced for Interactive Communication via Video
'Galaxy To Go' Experience Period Extended from 1 Day to 3 Days

Galaxy Note20 Contactless Experience Space 'Galaxy Studio' Opens View original image



[Asia Economy Reporter Han Jinju] Samsung Electronics is operating 'Galaxy Studio,' where customers can experience the flagship smartphone new product Galaxy Note20 offline. They have established a thorough quarantine and non-face-to-face system by separating visitor flow and having experts introduce features online.


Samsung Electronics announced on the 9th that starting from the 8th, Galaxy Studio began operations in five locations: Times Square in Yeongdeungpo, Gangnam Pamier Station, COEX Parnas Mall, Yeouido IFC Mall, and Lotte Jamsil Avenue Crown Plaza.


Galaxy Studio features a thorough quarantine system and implements a contactless experience platform, showcasing an optimized experiential marketing system for the untact era.


This time at Galaxy Studio, a new omni-experience service platform called 'My Galaxy Studio' has been introduced, supporting interactive communication with customers across online and offline boundaries.


'My Galaxy Studio' is a new type of non-face-to-face experience program where customers add the 'My Galaxy Studio' channel on KakaoTalk and communicate interactively one-on-one with experience experts via video to try out various product features.


The non-face-to-face experience program 'Galaxy To Go Service,' which allows users to try the Galaxy Note20 as if it were their own phone, has also been expanded to a maximum of 3 days. When used together with the 'My Galaxy Studio' program, customers can maximize the use of Galaxy Note20's performance in daily life.


Galaxy Note20 Contactless Experience Space 'Galaxy Studio' Opens View original image


Galaxy Studio has established a safe quarantine experience process. Entrances and exits are separated to prevent visitor flow overlap, and a reservation system minimizes face-to-face contact between customers. Basic quarantine rules meeting government standards, such as temperature checks, masks, and gloves, are strictly managed for all visitors.


The experience space operates in a non-face-to-face manner with personalized seated and standing tables. Experience products are constantly sterilized, and the entire experience space is disinfected three times daily by a professional quarantine company. Visitor flow is dualized, and the experience and quarantine zones operate alternately every 20 to 30 minutes, allowing visitors to safely experience with sterilized products and experience kits.



A Samsung Electronics official said, "This Galaxy Studio has strived to build a future-oriented experience system that raises the paradigm of experiential marketing to a new level in the untact era," adding, "We hope customers can safely and freely experience the Galaxy Note20."


This content was produced with the assistance of AI translation services.

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