Nexen Tire Hires Executive from Japan's Bridgestone to "Secure Future Technologies"

Former Bridgestone Central Research Institute Director Koichi Morita Appointed as 'Future Technology Research Institute Director'

Morita Koichi Nexen Tire BG Manager (Photo by Nexen Tire)

[Asia Economy Reporter Kim Ji-hee] Nexen Tire announced on the 27th that it has appointed Koichi Morita, former head of Bridgestone's Central Research Institute in Japan, as the head of its Future Technology Research Institute. Through this recruitment, the company plans to secure future core technologies and lead the market.

BG Morita Koichi worked at Bridgestone for 30 years, serving as unit leader of the tire material development department, head of Research Department 1, head of the Central Research Institute, and head of the Innovation Headquarters. While working at Bridgestone, he received the Science and Technology Award from the Japanese Minister of Education, Culture, Sports, Science and Technology for his development of tire materials using nanotechnology control of modified polymers.

Nexen Tire plans to secure future core source technologies centered on material development and advanced research through this executive recruitment. The company aims to lead future technologies in the global market focused on eco-friendly vehicles such as electric and hydrogen cars, triggered by the mobility paradigm shift.

Following the recruitment of Michael Haupt, former head of Porsche tire development, last year, Nexen Tire is striving to strengthen its global research and development (R&D) capabilities by appointing BG Morita Koichi this time.

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