Changwon City Holds 'MICE Industry Support Council' Meeting
On the 15th, Changwon City in Gyeongnam held a MICE Industry Support Council meeting at the Changwon Convention Center. (Photo by Changwon City)
View original image[Asia Economy Yeongnam Reporting Headquarters Reporter Hwang Choi Hyun-joo] Changwon City in Gyeongnam announced on the 15th that it held the 'Changwon City MICE Industry Support Council' at the Changwon Convention Center to gather expert opinions ahead of establishing a mid- to long-term development plan for the MICE industry.
The city's MICE Industry Support Council is an advisory body concerning major policies, development plan establishment, and promotion matters related to fostering the MICE industry, in accordance with the ordinance on fostering the MICE industry.
It is composed of 14 experts including Cho Young-jin, Changwon's First Deputy Mayor, city council members, related organizations, academia, and MICE-related institutions.
MICE stands for Meeting, Incentives, Convention, and Exhibition, referring to all industries that create added value.
The service performing organization, Gyeongnam National University Industry-Academic Cooperation Foundation, started the project in April and analyzed Changwon's internal and external environment and conditions to identify the current status and issues of the city's MICE industry, then presented the vision, core strategies, and key tasks of the industry.
The mid- to long-term development strategies for the MICE industry include developing Changwon-type specialized MICE, competitive support policies, creating an eco-friendly MICE environment, strategic attraction and promotion, and MICE-linked products.
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Cho Young-jin, Changwon City's First Deputy Mayor, stated, “The opinions proposed through this MICE Industry Support Council will be reflected in the mid- to long-term development plan for the MICE industry, and we will strive to set a more competitive and progressive direction for Changwon City's MICE industry.”
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