Age Twenty's Operates Brand Store on US Amazon
[Asia Economy Reporter Yujin Cho] Lifestyle beauty company Aekyung Industrial is taking its first step into the U.S. market by opening a brand store on Amazon, the world's largest e-commerce platform.
Aekyung Industrial's flagship cosmetics brand Age 20's has launched an official brand store on Amazon. By officially operating the brand store, Aekyung Industrial plans to enhance brand awareness and product trust.
The products available on Amazon include makeup lines such as Essence Cover Pact, Primer, and Tone-up Booster, all of which have completed registration with the U.S. Food and Drug Administration (FDA).
Age 20's has gained popularity not only in Korea but also in China and Southeast Asia due to its excellent product quality, and through this Amazon entry, it aims to become a global brand.
Aekyung Industrial is also considering official entry into the Americas market for cosmetics brands such as the makeup-specialized brand Luna, as well as lifestyle products like Kerasis and Labsin.
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An Aekyung Industrial representative stated, “With the experience of the COVID-19 pandemic, the global trend of online consumption has expanded, and trust and status in K-brands have significantly increased. Starting with this entry into Amazon in the U.S., Aekyung Industrial will continue to promote the excellence of K-beauty products and expand its presence in the global e-commerce market.”
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