Sejeong Dongchun175, Shoe Select Shop Folder Newly Opened
[Asia Economy Reporter Yujin Cho] Fashion company Sejeong (CEO Park Soon-ho) announced on the 10th that the shoe select shop 'Folder' has newly opened in the complex lifestyle shopping space Dongchun175.
Located on the 2nd floor of Dongchun175 shopping mall, Folder is a shoe lifestyle select shop operated by E-Land World, housing a total of over 80 brands including major sports brands such as Adidas, New Balance, Puma, and Vans.
A representative of Dongchun175 stated, "Folder, popular among the 10s and 20s generation, is expected to create great synergy not only with the main customer base of Dongchun175, which is women in their 30s and 40s, but also in attracting younger customers."
Folder, which made its debut on the 22nd of last month, received positive responses from shopping mall visitors from the first week of opening. In particular, due to the explosive response to the promotional event prepared to commemorate the opening, it is currently being extended. A promotion offering a 10% discount on the purchase of one pair and a 20% discount on the purchase of two pairs is also ongoing.
At Dongchun175, a back-to-school special exhibition for the "Late Bloomer New Semester" is underway in June. Along with stationery and children's shoes needed for the new semester, hygiene products are also being sold with the hope that children heading to school will have a healthy school life.
On Dongchun175's official Instagram, a comment event targeting new parents with children entering elementary school is also being held. Participants write a one-line comment on what they would like to do if they had some personal time after sending their children to school and tag a friend.
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Through a drawing, prizes include Folder shoe gift certificates (30,000 KRW, 1 winner), Longbread brunch meal vouchers (30,000 KRW, 1 winner), and Longbread Americano coupons (10 winners). The comment event runs until the 12th.
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