Boseong-gun Operates Direct Sales Market for Agricultural and Specialty Products at Yulpo Beach

Female Group Members Sell Affordable and High-Quality Agricultural and Specialty Products They Cultivated Themselves

[Asia Economy Honam Reporting Headquarters Reporter Park Yongchul] Boseong-gun, Jeonnam announced on the 3rd that since May 30, it has been operating a direct sales market for agricultural and specialty products targeting tourists visiting Yulpo Beach and green tea fields at the parking lot next to Yulpo Sea Water Green Tea Center.

The direct sales market will operate for four months until September and will be run as a local food direct store selling seasonal agricultural products such as cucumbers, eggplants, pumpkins, doenjang, blueberries, sesame seeds, and red pepper powder, all cultivated directly by members of women's organizations.

This event was planned to provide some support to farmers and fishermen who are struggling due to COVID-19 and to contribute to increasing farm income and revitalizing the local economy by selling affordable and high-quality agricultural and specialty products to tourists.

A county official said, “We will continue to produce high-quality agricultural and specialty products that satisfy consumers and actively work on differentiated promotional activities to pioneer sales channels for excellent local agricultural and specialty products.”

Meanwhile, since 2017, Boseong-gun has been striving to increase farm income by operating ‘Boseong Mall,’ an online direct transaction market for agricultural and specialty products. Since its opening, Boseong Mall has shown steady growth, with sales performance rising by more than 67% in 2019 compared to the previous year.

This content was produced with the assistance of AI translation services.