Lotte Outlet, Largest Discount in First Half of Year... 30% Off Original Price
Best Shopping Chance of the First Half of the Year for 10 Days from the 29th
Over 200 Popular Brands Including 'Nike' and 'Adidas' Participate
[Asia Economy Reporter Lim Hye-seon] Lotte Outlet will hold a 'MEGA SALE' event from the 29th to June 7th.
The Mega Sale is the largest outlet shopping event in the first half of the year, with over 200 brands participating simultaneously at 20 Lotte Outlet stores. An additional discount of up to 30% is applied on top of the existing sale prices. The company explained that the event period was extended by one week to 10 days compared to last year to support partner companies struggling due to the consumption slump caused by the novel coronavirus (COVID-19).
Recently, outlets have been attracting family customers as weekend outing spots, not only because they can purchase famous brand products at relatively low prices but also because various popular restaurants, dessert cafes, and play facilities for children are located there. In fact, an analysis of last year’s customer visits to Lotte Outlet stores showed that the average number of weekend visitors was 3 to 4 times higher than on weekdays.
Popular brands such as 'Nike', 'Adidas', 'Polo', and 'Tommy Hilfiger' are participating in this event. At the Icheon store, Beanpole products will be discounted by up to 60% from the 28th to June 3rd. At the Giheung store, Adidas off-season products will be sold at uniform prices until the 31st.
At the Seoul Station store, the 'Love Bazaar' will be held at the 2nd floor 'Pedestrian Plaza' of Seoul Station from the 28th to June 10th. Special price products from popular brands such as 'The North Face', 'Adidas', and 'Dynafit' will be showcased. At the Gwanggyo Outlet store, a 'Tommy Hilfiger Children’s Products Special Sale' will take place at the 1st floor event hall from the 28th to June 3rd, offering various products including children’s summer clothing, hats, and sandals.
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During the event period, various events targeting weekend outing customers will be held. At the Giheung store, a puppet theater and busking performances will be conducted, and from June 5th to 7th, the 'Sweet Spot Flea Market' with a theme of regional coexistence will be held. Various miscellaneous goods from small and medium-sized enterprises will be sold under the concept of an Oriental night market. At the Paju store, the 'Mini Train Carousel' amusement facility will be open free of charge.
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