Lee Jae-woong, CEO of Socar. Photo by Yonhap News

Lee Jae-woong, CEO of Socar. Photo by Yonhap News

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[Asia Economy Reporter Buaeri] As the passage of the amendment to the Passenger Transport Service Act, known as the 'Tada Prohibition Act,' is delayed in the National Assembly, Lee Jae-woong, CEO of Socar, is mounting a strong counterattack. With President Moon Jae-in lending support by mentioning the conflict surrounding 'Tada' during his New Year's press conference, Lee appears to be aiming to find a breakthrough through a public opinion strategy once again.


On the afternoon of the 16th, Lee will hold an emergency discussion with Professor Park Kyung-shin of Korea University under the theme 'Ban the Tada Prohibition Act,' continuing the public opinion battle. At this event, Lee is expected to focus on 'defending Tada' by refuting the taxi industry's claims and opposing the National Assembly's moves to block the entry of innovative industries including 'Tada.'


Lee stated on Facebook the day before, "In December last year, Seoul's private taxis recorded their highest-ever monthly sales of 174 billion KRW," adding, "In 2019, when it was claimed that Tada was causing damage, Seoul taxi sales grew steadily."


Lee also presented the results of an information disclosure request. This statement was made in awareness of President Moon's remark at the New Year's press conference that "while maximizing the protection of existing taxi operators' interests, we will also support innovative companies like Tada to enter the market."


Throughout the discussion on the 'Tada Prohibition Act,' Lee has consistently countered government policies via his Facebook and has shaped public opinion through public statements at official events.



At the startup event 'Sopoong Impact Demo Day 2019' last November, Lee targeted the controversy over Tada's legality, saying, "Historically, innovation has always won, and it is right that it wins." At the 'Korea 4th Industrial Revolution Festival 2020' last month, he also asserted, "Innovation is judged by users and society."


This content was produced with the assistance of AI translation services.

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