Korea Industrial Manpower Corporation Unveils New Institutional Image: "Supporting Job Creation and Employment Capacity Development"
[Asia Economy Reporter Kim Bo-kyung] The Human Resources Development Service of Korea announced a new Corporate Identity (CI) at its headquarters located in Jung-gu, Ulsan on the 2nd.
Established in 1982, the Service has transformed from an institution that conducted vocational training and qualification assessments into a human resource development support organization that enhances the lifelong employment capabilities of the public.
Additionally, as its overseas business areas such as overseas employment and foreign worker support have expanded, it developed an English letter-based corporate identity to strengthen communication with domestic and international customers.
The new image, the Service’s new face after 20 years, takes the first letters of English words representing the Service’s core values: ▲ Harmony ▲ Responsibility ▲ Diversity ▲ Know-how. Each English letter is expressed in sky blue and navy to enhance visual attention.
Circles are inserted into the English letters H and D to symbolize the people growing and developing together with the Service.
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Kim Dong-man, Director of the Service, said, "Through the newly changed corporate identity and the representative characters 'Irumi' and 'Haenaemi,' we will actively communicate with the public and become a friendly Service. We will create a strong job safety net for the people by supporting the creation of quality jobs and the development of employment capabilities."
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