Gwangju Shinsegae Focuses on Meeting Baseball Fans' Needs Amid 'Pro Baseball Fever'

Launching Official KBO Collaboration Products and More

Gwangju Shinsegae Co., Ltd. is set to attract the attention of baseball fans by launching official collaboration products with the Korea Baseball Organization (KBO) and offering special promotions, such as discounts on home game days.

On the 8th floor of the Gwangju Shinsegae Main Building, the 'Odense' store is introducing the 'Odense X KBO Two-Way Loop Tumbler,' an official collaboration product with the KBO.

The tumbler package features a cylindrical structure inspired by a cheering stick, adding symbolic value as a fan item. Notably, fans can customize their tumbler and sleeve with stickers that feature team mascots, symbols, baseballs, gloves, and other designs.

An employee at the Casetify store on the B1 floor of the main building of Gwangju Shinsegae is showcasing the Kia Tigers case, an official collaboration product of the KBO.
[Photo by Gwangju Shinsegae]

In addition, at the 'Casetify' store in 'Play Spot' (formerly the New Wing), visitors can discover a variety of accessories, including phone cases and MagSafe card wallets, all featuring the KBO collaboration collection designs.

Furthermore, various F&B stores across the B1 floor of the Main Building are offering a range of benefits for baseball fans.

On the days of Kia Champions Field home games, Gwangju Shinsegae is also running special promotions for customers who wear a baseball uniform and present their game ticket, allowing them to enjoy everything from meals to desserts with ease.

Lee Donghun, CEO of Gwangju Shinsegae, stated, "The popularity of professional baseball continues to grow, with more than 10 million spectators for two consecutive years," and added, "We hope customers will take advantage of the home game benefits at Gwangju Shinsegae and enjoy the excitement from the beginning to the end of the game."

This content was produced with the assistance of AI translation services.