Korea-India K-Content Cooperation Achieves $11.41 Million in Business Consultations

BizCon Held in Mumbai
94 Business Consultations and 5 Agreements Signed

'Korea-India K-Contents BizCon' On Site.

The Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency announced on May 12 that they achieved 94 business consultations and a total consultation amount of 11.41 million dollars (approximately 16.3 billion won) at the “Korea-India K-Content BizCon” held in Mumbai, India, on May 5-6. They also facilitated the signing of five business agreements in the fields of intellectual property (IP) licensing and infrastructure cooperation.

The event, which saw participation from 46 content companies from Korea and India, was organized by the Korea Creative Content Agency's India Business Center, established in December last year. Major Indian broadcasting, OTT, and animation companies such as Jio Hotstar, Alliance Media & Entertainment, and Sony Yay took part. All participants showed strong interest in localizing K-content, co-production, and IP cooperation models.

From Korea, companies including ATUNZ, Aurora World, The Pinkfong Company, and Studio Meta K introduced their flagship content and discussed opportunities for distribution collaboration. Local production companies expressed significant interest in Studio Meta K's artificial intelligence (AI)-based video production technology. OTT kids channels considered the distribution and IP collaboration possibilities for popular animations such as “Baby Shark,” “Hello Jadoo,” and “Super Wings.”

On-site at the Korea-India K-Content BizCon.

Dongwan Yoo, Consul General in Mumbai, stated at the networking event, "Mutual cooperation between Korean and Indian content companies is crucial for expanding into the global market."

The Korea Creative Content Agency plans to continue exchanges between the two countries by holding the “Korea-India K-Content BizWeek” in the second half of the year, with participation from 20 leading Korean content companies.

Park Innam, Head of Content Export Division at the Korea Creative Content Agency, stated, "As a follow-up to the 'cooperation in the field of cultural and creative industries' agreed upon at last month's Korea-India summit, we will continue our partnership with Indian partners."

This content was produced with the assistance of AI translation services.