"With a Hunter Certificate to Geochang"... 'Solo Leveling' Pilgrimage Marketing in Full Swing
Special Certification Event Linked to Jang Sungrak’s Hometown
Attracting Fans with Merchandise and Tourist Pilgrimage Routes
The phenomenal global sensation, the webtoon "Solo Leveling," which has amassed 14.3 billion views worldwide, is bringing the excitement of its fans to Geochang County, the hometown of the late author Jang Sungrak in South Gyeongsang Province.
Geochang County has announced that it will host a special "Level-Up Certification Event" for fans who possess the Hunter Certificate issued at "Solo Leveling POP-UP in Changwon CECO" (March 27, 2026 - April 5, 2026). The event will run until May 17, 2026.
Geochang County, Late Jang Seongrak Webtoon Artist Levels Up to Geochang Holding Hunter License Event
View original imageThis event targets holders of the much-talked-about "Hunter Certificate" from the Changwon Convention Center (CECO) pop-up exhibition. Fans can visit Geochang County’s major tourist attractions, spring flower destinations, and festival sites, which inspired the creator and are closely tied to his upbringing. Upon completing the certification at these sites, participants can receive commemorative gifts at the Geochang Food Center.
The gifts are a combination of character merchandise, which was highly popular at the exhibition, and limited-edition local souvenirs, offering visitors a unique and delightful experience.
Additionally, the county is highlighting its one-of-a-kind local connection as the author’s hometown by introducing a “pilgrimage” course that includes the Memorial Park, Geochang Central High School, and the Natural Enemy Ecology Science Museum. Through this, fans will be able to follow in the author’s footsteps and experience both the nature and stories of Geochang.
Kim Hyunmi, Acting Mayor of Geochang County, stated, “I hope that fans who received the Hunter Certificate in Changwon will visit Geochang, where the author’s dreams began, and continue to share in this enthusiasm,” adding, “Through this event, I hope Geochang will become a new holy site for webtoon fans and a unique destination for general tourists.”
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Meanwhile, information on events and tourism related to the "2026 Year of Visiting Geochang" can be found on the Geochang County Culture & Tourism website and official social media channels.
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