Daejeon City Launches 'Jeonse Fraud ZERO Roadmap' to Prevent Youth Jeonse Damages

Practical Education to Prevent Jeonse Fraud Damage

Photo by Daejeon City Provided

Daejeon City is launching the "2026 Daejeon Jeonse Fraud ZERO Roadmap," which combines practical education, digital content, and on-site publicity to prevent jeonse fraud.

This initiative is being promoted with a focus on establishing a practical education and publicity system to prevent damages at the pre-contract stage, reflecting the recent situation where 87% of jeonse fraud victims in Daejeon are young people in their 20s and 30s.

Accordingly, the city will implement an integrated online and offline prevention policy under the slogan "Jeonse Fraud ZERO, Daejeon Youth Housing SAFE," combining education, digital publicity, and field outreach.

First, the city will operate the "Youth Home Exploration Project," a hands-on educational program for young people. The curriculum will cover practical topics such as the structure and procedures of jeonse contracts, major types of jeonse fraud, and methods to secure fixed dates and tenant rights.

In particular, the city plans to strengthen experiential learning by analyzing real-life cases, verifying official registration certificates, and practicing contract writing, thereby improving self-diagnosis capabilities so young people can identify risk factors on their own.

This program will be linked to existing educational programs offered by youth support organizations such as the Daejeon Job Economy Promotion Agency and the Daejeon Youth Tomorrow Foundation, with participation from a panel of experts including the Certified Realtors Association and the Housing and Urban Guarantee Corporation (HUG).

Additionally, to make jeonse fraud prevention information more accessible and relatable to young people, the city will produce digital publicity content featuring Daejeon's mascot "Kkumdori." Short-form videos and card news highlighting key prevention tips for various contract situations will be created and disseminated through the city's official YouTube channel and social media platforms.

At the same time, "Kkumdori Safe QR Stickers" will be placed in university districts and areas with a high concentration of young people, allowing instant access to the jeonse contract checklist on-site. Preventive guide leaflets and checklists will also be provided at district administrative welfare centers’ moving-in and marriage registration counters, ensuring wide-reaching, lifestyle-oriented publicity.

Daejeon City expects that this policy, implemented without additional budget by leveraging interdepartmental cooperation and resources from related organizations, will both enhance administrative efficiency and increase public engagement.

Jung Jaeuk, Director of the Land Information Division at Daejeon City, stated, "Once a jeonse fraud occurs, it can take a long time to recover, so prevention is most important. We will continue to expand hands-on education and lifestyle-oriented publicity, enabling young people to identify risk factors during the contract process themselves, and create a safer housing environment."

Daejeon City plans to further expand educational programs for young people and actively cooperate with relevant organizations to promote a culture of jeonse fraud prevention and strengthen the housing safety net for youth.

This content was produced with the assistance of AI translation services.