Kakao Mobility Robots Now Handle Hotel Room Service... "Operating Rate Increases Eightfold"
Robot Delivery Service Launched at Major Korean Hotels in Partnership with ROBOTIS
Achieved 100% Delivery Success Rate; Room Service Revenue Tripled
Integrating Robots and Service Infrastructure into a Single Platform
Kakao Mobility announced on March 16 that it has established a commercial model for robot delivery services at major hotels in Korea through collaboration with ROBOTIS, a company specializing in autonomous robots.
Kakao Mobility signed a business agreement with ROBOTIS in 2024 to launch a platform-based indoor and outdoor delivery robot service, and has since applied commercial robot delivery services at hotels such as Shilla Stay Seocho and Banyan Tree Club & Spa Seoul.
Kakao Mobility's robot service "BRING" moving to deliver amenities to customers at a hotel. Kakao Mobility
View original imageFollowing the introduction of Kakao Mobility's platform, the average daily operating rate of the robots increased about eightfold compared to the initial phase. As delivery failures decreased, the success rate reached 100%. The company explained that as hotel staff saw reductions in waiting time and repetitive tasks, they have been able to focus more on high value-added work such as face-to-face customer service.
There have also been cases where the robot platform contributed to increased revenue. At one hotel, after integrating a QR-based ordering system on the platform, room service sales revenue rose by approximately three times.
The company explained that these achievements were made possible by integrating robots and service infrastructure into a single platform, thereby enhancing operational efficiency. Kakao Mobility has integrated individual technologies such as infrastructure, security, heterogeneous robot integrated control, and incident management into its robot platform. In addition, a transport management system (TMS) has been implemented, incorporating real-time demand-supply forecasting algorithms and matching technology.
Along with technical support, operational consulting for robot services has also been provided. The operational methods are custom-designed to reflect the client company's service priorities and work improvement needs. Kakao Mobility emphasized that it has focused not only on linking delivery orders with robot devices, but also on designing the entire operational structure.
Leveraging its platform technology and service standardization capabilities, Kakao Mobility plans to further expand the platform-based robot ecosystem. The company aims to establish industry standards for the spread of the robot ecosystem by cooperating with domestic robot companies such as ROBOTIS, LG Electronics, and Bear Robotics.
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Jinkyu Kim, Head of Physical AI at Kakao Mobility, stated, "The robot platform is a key link that bridges the gap between manufacturers' technological capabilities and the needs of industrial sites. Based on Kakao Mobility's accumulated mobility-based technologies such as data-driven demand forecasting, demand-supply optimization, and routing, we will help accelerate the spread of the domestic robot ecosystem."
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