Hwahae Officially Launches Community Service to Strengthen User Engagement

Enhancing Data Reliability Through Consumer Preferences and Experiences
Aiming to Become the Leading K-Beauty Community

Hwahae Global, the operator of the beauty platform Hwahae, announced on September 19 that it has officially launched a community service within its app.

With the newly introduced community feature, users can freely share beauty information and accumulate Hwahae points. In the "Pick One for Me" tab, users can create or participate in either-or polls, while in the "Free Posts" section, they can post about a variety of topics such as beauty information, skin concerns, and skincare tips, and communicate through comments.

In particular, the information shared by Hwahae’s highly engaged users not only reflects real-time beauty trends and honest consumer preferences but also serves as reliable data for other consumers when choosing products.

In fact, a total of 34,811 people participated in a poll on "If you could only use one cream for the rest of your life" in the Pick One for Me section. On the Free Posts board, users are actively sharing their beauty concerns, with posts such as "Recommendations for cushions suitable for oily skin with blemishes" and "Home care methods to improve skin wrinkles."

A Hwahae Global representative stated, "Hwahae is evolving into a platform where users can connect more closely by interacting with each other, based on the vast beauty data we have accumulated so far," adding, "In the future, we aim to become the leading K-beauty community both domestically and internationally, supporting the growth of K-beauty brands."

This content was produced with the assistance of AI translation services.