Plaiteer Reports 17% Sales Growth in First Half... Accelerates AI Transformation Business

Sales Reach 17.6 Billion KRW, Operating Loss at 3.7 Billion KRW
Major Enterprise Projects Secured
Turnaround Expectations Rise

Plaiteer, a company specializing in artificial intelligence (AI) solutions, announced on August 18, 2025, that its sales for the first half of this year increased by 17.2% compared to the same period last year. The growth was driven by its B2B business, which integrates AI technology into the e-commerce industry and marketing operations.

Plaiteer stated that its consolidated sales for the first half of the year reached 17.6 billion KRW, up 17.2% year-on-year. Although the company continued to post an operating loss of 3.7 billion KRW, the significant expansion of sales across business divisions has raised expectations for a turnaround in the second half of the year.

First, in the AI commerce business, new orders exceeding 20 billion KRW in the first quarter began to be recognized as revenue, resulting in a 48% quarter-on-quarter increase in second-quarter sales. Projects newly secured from KT Alpha, SK Rent-a-Car, and Handsome were executed smoothly, contributing to the sales growth. The AI commerce solution 'X2BEE' secured new contracts in the second quarter for the advancement of Ostem Implant's Denol Mall and a global dental e-commerce expansion project.

The digital transformation business recorded sales of 4.25 billion KRW in the first half, up 17.7% year-on-year, setting a new half-year sales record following the previous high in the second half of last year. This performance was primarily driven by major enterprise projects, including a collaboration solution for Musinsa, a CI/CD solution for Hyundai Mobis, and configuration management solutions for KT Alpha and Krafton.

In the AI CX business, second-quarter sales reached 800 million KRW, marking the highest quarterly sales for two consecutive quarters. The AI CX division leverages the latest IT technologies to automate marketing operations and provide personalized services to customers. Its flagship products include the AI personalized marketing solution 'Groovy' and the generative AI chatbot 'Gelato.'

Lee Sanghoon, CEO of Plaiteer, stated, "In the first half of the year, the recognition of revenue from new orders in our core AI commerce division laid the foundation for a full-fledged turnaround." He added, "We expect this year to be one in which we establish a solid profit base, driven by the monetization of our AI solutions."

This content was produced with the assistance of AI translation services.