Bark Selected as Final Candidate for Ministry of SMEs and Startups' TIPS Linked Project

Accelerating Global Expansion

On July 17, footwear brand Bark announced that it has been selected as a final candidate for the technology startup support program 'TIPS' linked project, hosted by the Ministry of SMEs and Startups.

Footwear brand 'Bark' has been selected as a final candidate for the technology startup support program 'TIPS' linked project, hosted by the Ministry of SMEs and Startups. Bark

Bark was selected for the TIPS program in August of last year and received 500 million KRW in research and development (R&D) funding. Subsequently, the company was additionally selected for two non-R&D linked projects aimed at startups chosen for TIPS R&D and similar programs.

The first project is the '2025 TIPS Startup Commercialization' program, and the second is the '2025 TIPS Overseas Marketing' support program. Each project provides 100 million KRW in funding.

Bark aims to provide solutions for patients with foot pain, establish a management system for post-hospital care, and address damages caused by unverified footwear. Through this support, the company plans to accelerate its entry into overseas markets.

Bark CEO Byun Heejun stated, "These two projects are like much-needed rain during a drought for Bark as we pursue global expansion," adding, "We will work hard to become a leading K-footwear brand representing Korea."

This content was produced with the assistance of AI translation services.