Motif &, Donation of Funds to UNICEF Korea Committee

At the fund transfer ceremony on the 8th, Jo Jae-seong, Head of Social Contribution at the UNICEF Korea Committee (right), Kim Ji-hye, Head of the Child-Friendly Society Team (center), and Kim In-hye, Senior Researcher at Motive& (left). Provided by the UNICEF Korea Committee

The Korea Committee for UNICEF (Chairman Jung Gap-young) announced on the 8th that Motive& Co., Ltd. (CEO Na Seung-eun) donated 5 million won to support the healthy growth of children around the world.

Motive& gathered funds from 2,616 children in the relevant regions who participated in surveys and opinion collection during the research process for creating UNICEF Child-Friendly Cities promoted by local governments, choosing to donate instead of receiving participation rewards, and delivered the funds to the Korea Committee for UNICEF.

Na Seung-eun, CEO of Motive&, said, "Participating itself is a meaningful contribution to the change of the local community, and the choice to donate the return gifts is always touching," adding, "I hope this sponsorship will widely promote the value of creating UNICEF Child-Friendly Cities and serve as an opportunity for more children and citizens to join in sharing."

Jo Mi-jin, Secretary General of the Korea Committee for UNICEF, said, "We thank Motive& and all participants who joined efforts to create a child-friendly society," and added, "In 2025, the Korea Committee for UNICEF will work even more closely with key members of our society such as local governments, schools, and companies to further promote the rights of Korean children."

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