LGU+ Launches Travel Reality Show 'Boss Rise' Pop-up with Photo Zone and MD Shop
Popup Exhibition at Complex Cultural Space 'Teum'
Meet SM Entertainment Group's 'RISE'
LG Uplus will hold a pop-up exhibition themed around the idol group 'RIIZE' at the complex cultural space 'Ilsangbi Ilsangui Teum by U+ (hereinafter Teum)' until the 28th.
The theme is based on the new variety show 'Boss RIIZE,' co-produced by LG Uplus's content production studio STUDIO X+U and SM Entertainment.
Located on Gangnam-daero in Seoul, Teum is a complex cultural space and communication community that opened in September 2020. Pop-up exhibitions are held regularly with new themes each time.
'Boss RIIZE,' set to be released on the 28th, is a travel reality show featuring the travel stories of SM Entertainment's idol group RIIZE. The 12-episode variety program will premiere at midnight on the 28th on U+ Mobile TV, with new episodes released sequentially every Wednesday and Thursday.
The current pop-up exhibition is spread across three floors, offering various experiences such as a photo exhibition and an MD shop.
On the first floor exhibition space of Teum, still cuts from RIIZE's variety show are displayed. In line with the travel concept, a map-shaped sculpture featuring episodes from different regions is installed, and a voting booth is set up to add fun, reflecting the show's content where RIIZE members vote to select the boss.
The basement first floor is arranged as a space selling MD products using Boss RIIZE content. The fourth floor operates as a four-cut photo booth where customers can take pictures using RIIZE member filters. Customers can also select and print their favorite photos exhibited on the fourth floor.
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Upon entering the pop-up exhibition, visitors receive a Boss RIIZE poster ticket, and customers who sign up for the Teum application are also given a Boss RIIZE fan. Additionally, customers who purchase MD goods receive one lucky random draw ticket per receipt, with photo cards of RIIZE members also provided as prizes.
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