Curly Celebrates 1st Anniversary of Members Launch, Offering Up to 6 Months Free Usage Fee

New Customers Get 2 Months Free... Up to 6 Months with Curly Card Payment

Kurly announced on the 1st that it is holding a birthday promotion to celebrate the 1st anniversary of the launch of its paid membership service, 'Kurly Members,' offering new subscribers up to 6 months of free usage.

During this promotion period, new members who sign up for the membership will not be charged a fee but will still receive immediate reward points as usual.

Kurly announced on the 1st that it is holding a birthday promotion to celebrate the 1st anniversary of the launch of its paid membership, 'Kurly Members,' offering new subscribers up to 6 months of free service.
[Image provided by Kurly]

Kurly Members is a subscription-based membership service where users pay a monthly fee of 1,900 KRW and immediately receive 2,000 KRW in reward points. In July, the membership was restructured to focus on shopping benefits such as daily free delivery and daily special deals for purchases over 20,000 KRW. The number of new members in July increased by 30% compared to the same period last month.

This promotion runs from today until the 8th. All new subscribers during this period will receive 2 months of free membership. Additionally, if they sign up for Kurly Members using the Kurly Card, they can get an extra 4 months free, allowing up to 6 months of free membership. Kurly Members offers coupon packs that can be chosen based on shopping style, either 'Free Delivery Type' or 'Discount Type.' Members also enjoy up to 7% reward points, exclusive discounts on popular products, and lifestyle partnership benefits with CU, Coffee Bean, and more.

Long-term members will receive secret coupons. Customers who have not canceled their membership even once from August 1 of last year to July of this year can receive discount coupons of up to 20%. Eligible customers can check their coupons individually in their coupon box.

Exclusive member-only special deals are also prepared. Best-selling Kurly products such as ▲Lee Yeon-bok’s Mokran Jjamppong ▲KF365 Korean pork belly for grilling 600g ▲Hetsare GAP yellow peaches 1.2kg will be offered at discounts of up to 48%. Additionally, five types of mobile Kurly gift certificates can be purchased at a 1% additional discount off the basic discounted price.

Oh Yumi, Head of Growth Marketing Group at Kurly, said, "Kurly Members has continuously reflected the needs of grocery shoppers over the past year and has developed into a highly satisfactory membership with 9 out of 10 customers renewing their subscriptions. Through this 1st anniversary event, we hope customers can experience the benefits exclusive to members, such as free delivery and daily special deals, without any fee burden."

This content was produced with the assistance of AI translation services.