Mental tech company Omni C&S announced on the 24th that it has signed a memorandum of understanding (MOU) with Thai medical device distribution specialist Metta MedTech to enter the Thai market with its brainwave and pulse wave measurement solution, OmniFit.


Based on this MOU, Omni C&S plans to sign an exclusive distribution contract in Thailand this year and expand the market starting with hospitals, followed by screening centers and schools. The two companies will also cooperate comprehensively to expand local market research and promote awareness. Earlier this year, Omni C&S obtained sales approval for ‘OmniFit MindCare’ from the Thai FDA, which is expected to accelerate its entry into the Thai market.


This partnership is a result of overseas partnering at Germany’s MEDICA in 2022. Since the first meeting in Germany, the two companies have continuously discussed business, and Omni C&S is expected to achieve meaningful overseas results within the year and establish a foothold to expand OmniFit in the Southeast Asian market.


Founded in 2011, Metta MedTech is a Thai medical device distribution company mainly supplying products such as pain management and rehabilitation robotics. Its major clients include Bumrungrad International Hospital, Thailand’s top private hospital, as well as leading university hospitals and military hospitals.


Thailand is a market where for-profit hospitals and medical tourism are active, and it serves as a hub for the Southeast Asian medical device market. According to the Public Relations Department (PRD) of Thailand, the Thai market accounted for 9% of the global medical tourism market in 2023 and is expected to grow to a scale of 31 trillion KRW by 2027. Additionally, with the Thai government’s medical industry promotion policies and the trend of an aging population, demand is expected to steadily increase.


A company official stated, “The Thai medical device market has a comprehensively favorable environment and continuous growth conditions,” adding, “Finding a distribution partner well-versed in the local Thai market is crucial for successful market entry.”



They continued, “Through collaboration with Metta MedTech, which has local distribution know-how and infrastructure, we will actively enter the Thai market and, based on this, aggressively expand OmniFit’s sales channels to neighboring Southeast Asian countries.”


This content was produced with the assistance of AI translation services.

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