[Today's New] Emart24 Collaborates with Hoegidong Eatery 'Real Ramyeon' for Cup Noodles and More
Starbucks, Online-Only 'Cozy Tableware'
Shinsegae Food, Frozen 'Yeoreutapat Cream Bread'
On the 24th, the distribution industry introduced new products. Convenience store Emart24 is launching cup noodles in collaboration with the famous ramen restaurant 'Real Ramen' in Hoegi-dong. The ramen, loved by university students near Hoegi-dong for 20 years, can now be enjoyed at a nearby convenience store. Starbucks has released an online-exclusive product, reflecting the Starbucks vibe in line with the home cafe trend. Shinsegae Food launched a frozen cream bread perfect for hot weather, available at bakeries inside Emart.
Famous Hoegi-dong Ramen Now Available at Emart24
Convenience store Emart24 plans to sequentially release the 'Pyeonshellang' series, with the first product being cup noodles made in collaboration with 'Real Ramen' in Hoegi-dong, Seoul. 'Pyeonshellang' is a portmanteau of convenience store and Michelin, referring to delicious and cost-effective products sold at convenience stores. Real Ramen is a spicy ramen restaurant that has been operating in Hoegi-dong for 20 years and has consistently been loved by students from nearby universities. The Real Ramen offered by Emart24 applies the second spiciness level called 'Orange' from the Hoegi-dong Real Ramen store, providing the most popular and deliciously spicy taste.
Starbucks Launches Online-Exclusive Products
Starbucks Korea will launch an online-exclusive product called 'Cozy Tableware' on the Starbucks official app online store starting from the 28th. Starbucks explained that the product was planned to reflect the Starbucks vibe in line with the home cafe trend. Cozy Tableware consists of matte ceramic items featuring the Starbucks logo, including mugs and plates, totaling 10 types. Colors such as mint and pink were used to differentiate the designs by product. This is Starbucks' second online-exclusive tableware product since the release of 'Green Tableware' in May last year. Before the official app launch, the product will be pre-released on SSG.com live commerce on the 25th.
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Frozen Bakery Cream Bread
Shinsegae Food has launched a unique bakery product called 'Summer Red Bean Cream Bread' that is eaten frozen like ice cream. The Summer Red Bean Cream Bread is filled with oat cream and sweet red bean paste, topped with injeolmi powder and rice cake. The company explained that when slightly frozen in the freezer, you can enjoy the cool combination of oat cream and red beans as well as the chewy injeolmi, giving the taste of refreshing red bean shaved ice. The product is sold at bakery stores inside Emart.
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