Yongin City Market Development Team Achieves 69.3 Billion KRW Export Consultation Success in the Middle East
11 Companies Participated... 142 Consultations Achieved in UAE and Turkey
Yongin City in Gyeonggi Province announced on the 11th that the small and medium-sized enterprise (SME) market development teams dispatched to the United Arab Emirates (UAE) and T?rkiye recently achieved export consultation results totaling $50.37 million (approximately 69.3 billion KRW).
At the export consultation meetings held twice earlier this month in Dubai, UAE, and Istanbul, T?rkiye, 11 SMEs from the Yongin area participated. The city explained that these companies conducted 142 consultations with local buyers during the meetings.
The Yongin City Overseas Market Development Team is pledging successful market expansion at the export consultation meeting held in Dubai, United Arab Emirates (UAE).
[Photo by Yongin City]
To support local SMEs in developing overseas sales channels, the city organizes export consultation meetings by dispatching overseas market development teams composed of SMEs that have passed marketability evaluations to countries around the world. This is the first time the city has sent a development team to the Middle Eastern market. The city supported part of the airfare for the overseas market development teams, as well as interpretation and translation, buyer recruitment, market research, vehicle rental, and consultation venue rental.
This Middle East market development team included many local cosmetics manufacturers such as INGR, Gudo, The Good Cosmetic, and Jennilux. Also included were Mamaforest (eco-friendly detergent), Ecoplants (plant growth inhibitor), M-Take (disaster safety preparedness system), Autocon System (automatic control system), Rio Company (work gloves), Intralos (medical patches), and Action Tech (portable fire extinguisher).
The city stated that through 66 consultations worth $10.26 million in Dubai, the companies are close to signing 64 contracts worth $3.5 million. In Istanbul, through 76 consultations worth $40.11 million, they expect to sign 72 contracts worth $26.89 million.
During the consultation meetings, the development team actively engaged with about 30 local buyers. Among them, Rio Company and Jennilux had concrete discussions, such as sending product samples to local companies in Istanbul to negotiate contract terms.
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A city official said, "This market development team activity demonstrated excellent results and proved the potential for entry into the Middle Eastern market. We will continue to provide active support so that companies can thrive in the global market."
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