KB Securities Presents Various Content in Line with 'Value Up' Initiative

KB Securities announced on the 22nd that it has selected the catchphrase "Again BUY KOREA, Corporate Value-Up Program with KB Securities" in line with the government's 'Corporate Value-Up Program' and is presenting content that provides product information related to the Corporate Value-Up Program.

The Corporate Value-Up Program is a policy promoted by the government from a mid- to long-term perspective to enhance corporate value and expand shareholder returns, communicating with investors so that the public and companies can coexist and grow together. After announcing detailed plans related to the Corporate Value-Up Program on the 26th of last month, the government has established a dedicated department within the Korea Exchange and is rapidly implementing follow-up measures such as revising the Stewardship Code and reviewing tax support measures in connection with this.

KB Securities selected the catchphrase "Again BUY KOREA, Corporate Value-Up Program with KB Securities" to accompany the government's Corporate Value-Up Program. This follows the "BUY KOREA, BUY BOND" campaign conducted by KB Securities in the second half of 2022, which supported customers and companies. The message focuses on "once again investing in our future with our own strength" through the Corporate Value-Up Program. KB Securities also explained that this initiative was prepared with the shared understanding of the need for sincere communication among the three major economic actors?investors, companies, and the government?from a mid- to long-term perspective to help the Korean stock market leap forward.

As market interest in the Corporate Value-Up Program continues, KB Securities launched a guide page on its representative mobile trading system (MTS), "KB M-able (M-able)," to help investors understand the program and easily find preferred products and services tailored to their individual investment tendencies. This page can be accessed through a banner on the main screen of KB M-able and introduces seven Corporate Value-Up related funds and six exchange-traded funds (ETFs) that allow diversified investment rather than highly volatile individual stocks.

Furthermore, before the government’s planned release of the "Korea Value-Up Index" scheduled for the third quarter, KB Securities provided seven preset portfolios related to the Corporate Value-Up Program through the "KB Securities Direct Indexing" service, enabling investors to easily and quickly build their own portfolios.

In addition, in April, KB Securities plans to open a "Value-Up Product Hall" on KB M-able to continuously showcase a variety of product lineups to customers, and related brochures will also be available at KB Securities branches.

Lee Hong-gu, CEO of KB Securities, said, "We empathize with the government's Corporate Value-Up Program and believe that supporting companies and investors to actively participate for the leap of the Korean stock market is a responsibility that securities companies must fulfill." He added, "This aligns with the shared values pursued by KB Financial Group, and through the roles of companies, shareholders, and investors, a virtuous cycle system will be established, resolving the Korea discount and ultimately contributing to the asset formation of the public." He continued, "Going forward, KB Securities will continue to strive to provide information related to the Corporate Value-Up Program in an easy and convenient way for customers."

This content was produced with the assistance of AI translation services.