Naver Opens Special Page for General Election... Delivering Customized Information

Naver announced on the 7th that it has launched the '22nd National Assembly Election Special Page' in preparation for the National Assembly election to be held on the 10th of next month, along with the operational principles for candidate information-related services.

The 22nd National Assembly Election Special Page consists of 'Media PiCK,' where users can view election section articles selected directly by each media outlet, and 'Polls,' which allows users to check the poll results and analysis from media organizations registered with the National Election Commission. In addition, there is a 'Debate' section where users can watch videos and read articles about debates, as well as the 'Aha! Election' menu offering various information such as election statistics and Q&A election knowledge. Naver also plans to introduce a quiz event this month in which users can participate directly.

On election day, the special page will provide real-time updates on voter turnout by time and region, and after voting ends, it will offer regional exit poll results based on joint surveys conducted by the three terrestrial broadcasters.

However, once candidate registration closes on the 22nd of this month, the autocomplete and search suggestion functions for candidate names will be restricted based on the candidate list provided by the National Election Commission until election day. Instead of the existing Naver person information, candidate details such as name, photo, birth date, occupation, and education received from the National Election Commission will be provided. Furthermore, the autocomplete function will not appear when the candidate's name is entered accurately. Even if the search term entered by the user is presumed to be a typo, candidate names will not be offered as search suggestions.

Additionally, Naver plans to provide tailored information to voters through the 'My Region' and 'Interested Candidates' saving functions. Users can utilize the 'My Election Region' (up to one location based on eup/myeon/dong) and 'My Interested Candidates' (up to five candidates for constituency, proportional representation National Assembly members, and by-election candidates) saving features to quickly check information about candidates in their election region and their preferred candidates.

The 'Latest News' section within the general election special page will feature local media news, delivering closer and more diverse election news to voters in each region.

Kim Suhyang, Naver’s responsible leader, stated, "During the election period, we will make every technical and policy effort to provide more accurate and fair information and to enable users to quickly and diversely consume election-related content they want."

Meanwhile, Naver continues its efforts to prevent the spread of false election information, macro activities, and fraudulent acts.

Naver News allows only real-name authenticated accounts to write up to 20 article comments within 24 hours and blocks potential macro activities through abuse analysis systems and strengthened monitoring. On the 28th of last month, it additionally implemented a false election comment reporting function and established hotlines across departments to respond swiftly to prevent the spread of false information.

This content was produced with the assistance of AI translation services.