Bloomberg reported on the 30th (local time) that X (formerly Twitter) has lifted the search restriction measures on pop star Taylor Swift, who suffered from the spread of deepfake content.


Joe Benarroch, Head of Business Operations at X, said, "Search has been reactivated, and we will remain vigilant against attempts to spread such content and remove it wherever it appears."


Taylor Swift <Photo by Getty Images>

Taylor Swift

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Recently, on social networking services (SNS) including X, deepfake images combining Taylor Swift's face with sexual poses have been spreading. Deepfake is a portmanteau of Deep learning and Fake, referring to manipulated fake images, audio, videos, etc., based on AI technology.


On the 24th, when Taylor Swift’s deepfake was most widely circulated, X blocked users from searching for 'Taylor Swift' or 'Taylor Swift AI' starting from the 27th. During the search restriction period, searching for Taylor Swift on X displayed messages such as "There was a problem" or "Posts are not loading."


According to a report by The Wall Street Journal (WSJ), Taylor Swift’s fans expressed anger at X’s slow response and posted actual photos of Taylor Swift along with the phrase "Protect Taylor Swift" to suppress the spread of deepfake images.



Meanwhile, it is known that Swift is considering legal action against SNS platforms regarding the spread of her manipulated images.


This content was produced with the assistance of AI translation services.

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