Byeongno Lee, Damyang County Governor, Takes Lead in Promoting Local Specialties

"Seol Promotion Event at Lotte Outlet Gwangju Suwan Branch Until February 4"

Byeongno Lee, the mayor of Damyang County, personally took the lead in promoting local specialties ahead of the Lunar New Year holiday.

According to Damyang County on the 29th, the "Damyang Agricultural Specialties Lunar New Year Promotion" is being held at Lotte Outlet Gwangju Suwan Branch until the 4th of next month, where visitors can purchase agricultural specialties and gift products from the clean region of Damyang at affordable prices.

About 70 products including Hangwa, Yakgwa, rice syrup, traditional sauces, Redhyang, and strawberries are being sold at a 20% discount.

The brands of five Korean Food Masters from Damyang County are also operating a promotional booth.

In particular, three masters (CEO Younggun Yoo of Hojeong Food Co., Ltd., CEO Sunae Park of Myeongjin Food Damyang Hangwa, and CEO Bokja An of An Bokja Hangwa) participated directly in promotion and sales, gaining great popularity.

Mayor Byeongno Lee also promoted Damyang’s agricultural specialties and the hometown love donation system together with the masters. On the 27th, he conducted a Naver Live Shopping event for "Lunar New Year Gift Sets," introducing local agricultural specialties to a wide range of consumers.

Meanwhile, during this event, the county received recognition for Damyang’s outstanding products and discussed specific plans with Lotte Outlet to link products from the Damyang Market Mall so that they can be featured on the shopping mall platform "Lotte ON."

Mayor Byeongno Lee said, “In celebration of Seollal, the nation’s traditional holiday, we have prepared a variety of excellent agricultural specialties from Damyang at affordable prices. I hope this event will be a great opportunity to revitalize the local economy through regional coexistence and promote continuous mutual growth.”

This content was produced with the assistance of AI translation services.