Flawless Casper Electric Vehicle Starts Racing in the Global Market
Gwangju Global Motors has kicked off efforts to secure flawless quality in order to achieve world-class competitiveness ahead of the full-scale launch of electric vehicles in the second half of this year.
According to Gwangju Global Motors on the 9th, the Casper electric vehicle is planned to be exported to more than 50 countries worldwide, including Europe and Japan, alongside full-scale mass production. Securing flawless quality is expected to be a key factor determining success in entering the global market.
Accordingly, Gwangju Global Motors held a quality innovation resolution meeting along with the New Year's opening ceremony from the first day of the year and decided to implement various measures to produce perfect-quality Casper electric vehicles, launching a company-wide effort to secure flawless quality.
To this end, Gwangju Global Motors plans to establish a perfect flawless quality assurance system through effective and concrete actions such as ▲continuous quality improvement and strengthening thorough defect leakage prevention activities ▲securing parts and work quality ▲carrying out a large-scale quality innovation campaign (QQ 99), thereby securing astonishing levels of competitiveness.
In particular, since customers in major export countries for the Casper electric vehicle, such as Europe and Japan, have very stringent quality requirements and high expectations, failure to meet these could cause setbacks. Therefore, the company is determined to concentrate all its capabilities to secure flawless quality and create a new legend not only in Europe but also in the Japanese market.
Gwangju Global Motors acknowledges that securing such flawless quality is by no means easy, but it expects perfect quality assurance to be fully achievable given that its technical workforce is young, talented, and possesses world-class delicate craftsmanship skills.
Moreover, the company is confident that by fully establishing a corporate culture of win-win cooperation cultivated so far and achieving innovation in management systems, it will leap forward as a ‘model company with astonishing competitiveness.’
In fact, since CEO Yoon Mong-hyun took office on December 7 last year, he has presented ▲establishing a corporate culture of win-win cooperation ▲securing flawless quality ▲innovating management systems as three key focus areas and has been moving swiftly from the beginning of the new year to achieve these goals.
Along with making multifaceted efforts to secure flawless quality, the implementation of a win-win talent development support system to deepen the corporate culture of win-win cooperation is also notable.
The win-win talent development support system fairly evaluates employees’ technical skill improvements and promotes them accordingly. This raises employees’ compensation levels, boosts morale, and is expected to greatly contribute to leading a happy life.
On the 2nd, Gwangju Global Motors promoted about 270 employees, ten times more than originally planned, which is also part of concrete efforts to establish a corporate culture of win-win cooperation.
Additionally, the company is actively promoting innovation in management systems suited to the Fourth Industrial Revolution era.
Aiming to establish a management system that is Creative, Advanced, and New, it plans to upgrade export, production, and quality control processes based on big data and AI, and to implement preventive maintenance systems and aging equipment life management systems, pushing forward with intensive innovation.
Alongside this, Gwangju Global Motors has set this year’s production target at 48,500 units, an 8% increase from last year, reaffirming its determination to achieve the target for the fourth consecutive year.
Specifically, it plans to produce 24,000 units in the first half and 24,500 units in the second half. Of these, 31,500 units will be existing Casper models, and 17,000 units will be electric vehicles. Among the 24,500 units in the second half, 17,000 units, accounting for 70%, will be electric vehicles, indicating that the main model will shift to electric vehicles going forward.
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If electric vehicle exports proceed smoothly, Gwangju Global Motors plans to expand the current single-shift production system to a two-shift system and increase personnel accordingly. This is expected to greatly contribute to job creation and revitalization of the local economy.
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