Yeosu Sarang Gift Certificates Paper Type 7%, Card Type 10% Discount Sale

by Heo Seonsik

Published 03 Jan.2024 12:58(KST)

Updated 14 Aug.2025 21:43(KST)

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Increase of Paper Coupon Normal Rate from 6% to 7%

Boosting Local Consumption through Expanded Citizen Consumption Support

Yeosu City, Jeollanam-do (Mayor Jeong Gi-myeong) announced that from January this year, paper-type gift certificates will be sold with a 7% discount, while card-type certificates will continue to be sold with a 10% discount as before.

Previously, the discount rate for paper-type certificates was 6% during normal times, but it has been raised to 7% to revitalize the local economy, which has been sluggish due to high inflation and high interest rates.

[Photo by Yeosu City]

The 10% discount for card-type certificates has been in effect since August last year to promote the use of card-type certificates, which offer higher convenience and transparency, and will be maintained this year as well.

However, due to the trend of reduced national government subsidies for local love gift certificates, the scale of gift certificate issuance will be flexibly adjusted in the future depending on the amount of national subsidies.

Along with this, the issuance ratio of card-type certificates, currently at 36%, will be expanded to 60%, and to reduce the paper-type certificates, which are vulnerable to illegal distribution and incur excessive management costs, the monthly purchase limit per individual for paper-type certificates will be restricted from the current maximum of 500,000 KRW to 300,000 KRW starting in March.

In addition, the 5% additional discount for Seomseom Yeosu Pay, which is currently applied to tourists visiting Yeomun District and Jinnam Shopping Center, will be expanded to Heungguk Shopping Center from mid-January, and a mobile-type certificate will be introduced in April to alleviate payment fee burdens on small business owners and improve user convenience.

Furthermore, to expand the places where the gift certificates can be used, efforts will be focused on securing affiliated stores through on-site registration by dedicated personnel and strengthening promotional activities using various channels.

A city official said, “This year as well, we will work harder to prepare various local economic revitalization policies so that both local small business owners and consumers can benefit,” and added, “We ask for continued interest and use of Yeosu Love Gift Certificates.”