Musinsa Standard Opens 5th Offline Store in Busan Seomyeon

Discount Event Celebrating Opening Until January 1st Next Year

MUSINSA STANDARD announced on the 29th that it has opened a new offline store in Seomyeon, Busan, and will hold an opening discount event until January 1st of next year.

The Busan Seomyeon store is MUSINSA STANDARD's fifth offline store, following locations in Seoul’s Hongdae, Gangnam, Seongsu, and Daegu Dongseong-ro. The new store occupies approximately 1,200㎡ (about 363 pyeong) across the 1st to 3rd floors of the Judis Taehwa building, known as a meeting place in Busan Seomyeon. The 1st floor showcases the main men's seasonal products, the 2nd floor features men's essential items such as denim, slacks, and underwear, and the 3rd floor is dedicated to women's fashion and accessories.

Musinsa Standard Busan Seomyeon Offline Store Interior
[Photo by Musinsa]

Exclusive limited-edition products available only here include T-shirts and string bags featuring seagulls symbolizing Busan, expressed through the artwork of graphic artist Ok Geun-nam. The store also operates a pickup service where customers can order online and collect their items offline at the Life Fitting Room.

From today, MUSINSA STANDARD will give a 50% discount coupon to the first 100 customers who visit the Seomyeon store each day for four days. On the opening day, the very first visitor will receive a special gift. Customers who purchase products during the event period and verify their membership through the MUSINSA application will also receive a 10% discount on all products.

A MUSINSA STANDARD representative stated, "We will provide a diverse shopping experience so that MUSINSA STANDARD can establish itself as a new landmark representing Busan Seomyeon."

This content was produced with the assistance of AI translation services.