Shinsegae Group All Gathered... Online and Offline 'Day One' Event Held

Integrated Event by 7 Companies for One Week Starting from the 30th

Shinsegae Group announced on the 20th that it will present '2024 DAY1'?an integrated on- and offline group-wide event?from December 30 to January 5, marking the start of the Year of the Dragon in 2024. DAY1 is a unified event designed to offer customers significant benefits from the beginning of the new year.

Now in its third edition, this event expands participation from the original four companies?Emart, SSG.com, Gmarket, and W Concept?to include three additional companies: Emart24, Emart Everyday, and Shinsegae L&B (Wine & More). A total of seven companies will jointly hold the event, which has been extended by two days to a full week.

Emart will offer major processed and everyday essential products with up to 1+1 deals and 50% discounts when purchasing two items from December 30 to January 1. On January 1 only, customers using event-specific cards can purchase all branded Korean beef products, including sirloin and striploin cuts, at a 50% discounted price.

SSG.com will provide up to 12% discount coupons from December 30 to January 5, along with a fortune cookie event awarding 100% cashback points, up to 10,000 KRW shopping discounts, and free SSG Delivery coupons redeemable anytime for Shinsegae Universe Club members.

Gmarket and Auction will offer 12% discount coupons plus an immediate 7% discount with certain credit cards. W Concept will feature highly discounted '24-hour special' products. Emart24 plans to provide 1+1 deals on 18 popular items and a 5,000 KRW coupon gift for purchases over 5,000 KRW with event cards. Each company has curated rich benefits aligned with their respective event schedules.

Prior to the main DAY1 event, a pre-event is also planned. SSG.com will hold a prize draw for customers who register for DAY1 notifications from December 26 to 29. From December 27 to 29, a pre-sale focusing on processed and everyday items will offer up to 50% discounts and 1+1 deals.

An integrated prize giveaway event will also take place. During the DAY1 event period from December 30 to January 5, Shinsegae Group will award prizes worth approximately 100 million KRW to a total of 2,024 customers. The grand prize winner will receive a 'Tesla Model Y RWD' vehicle valued at about 60 million KRW. Additionally, 2,024 customers will receive generous rewards including pure gold bars and Shinsegae gift certificates. To enter the prize draw, customers must meet each company’s prize event criteria during the DAY1 period and apply through each company’s app or website.

For Emart and Traders, customers who spend over 10,000 KRW in-store and accumulate Shinsegae points can apply via the event page in the Emart app. For SSG.com and Gmarket, purchasing at least one item during the event period qualifies customers for the prize draw. Emart24 customers who purchase at least one of the 75 DAY1 event products and scan the integrated barcode in the Emart24 mobile app can apply through the app’s event page. Customers can participate in multiple prize events across companies, increasing their chances of winning by engaging with more affiliates.

A Shinsegae Group representative stated, "The seven companies of Shinsegae Group have planned a stronger ‘ultra-low price, daily life-focused’ event than last year to provide customers with great benefits amid high inflation at the start of the new year. We will continue to develop and offer various benefits that satisfy our customers in 2024."

This content was produced with the assistance of AI translation services.