Efforts to Improve Shopping Flow
Various Discount Benefits Also Available

Homeplus announced on the 30th that Homeplus Mega Food Market 2.0 Yeongtong Branch has had its grand opening. The Yeongtong Branch is the 23rd Homeplus Mega Food Market and the 5th store renewed under Homeplus Mega Food Market 2.0.


Homeplus Yeongtong Branch optimized the shopping environment for customers by improving the flow lines. The second-floor store strengthened fresh food offerings and placed food products prominently, while non-food items were displayed grouped by related products. Additionally, to reduce purchasing burdens, a variety of products were stocked ranging from small to large packaging sizes.


Fresh foods and deli sections were also upgraded. The 'Montblancje' bakery corner introduced new dessert products, and the 'Deli Corner' enhanced its lineup with roll lunch boxes and assorted sushi. The 'Better Choice' zone, which covers healthy food options, was also introduced. Only products with carefully selected ingredients such as sugar-free, low-fat, and gluten-free are sold. The 'Fresh Calendar' specialized in 'Matnani' vegetables, which may look imperfect but taste excellent, tailored by season, and fruit products were organized by sweetness and origin depending on the season.


Changes were also made to the alcohol section, including wine and whiskey. The introduction of the 'Whiskey Library' and 'Wine Curating' allows customers to check product information on-site and make purchases. With the increase in home drinking, the snack corner for side dishes was expanded and arranged for easy viewing.


Customers are entering in time for the renewal opening of Homeplus Mega Food Market 2.0 Yeongtong branch. <br>[Photo by Homeplus]

Customers are entering in time for the renewal opening of Homeplus Mega Food Market 2.0 Yeongtong branch.
[Photo by Homeplus]

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To commemorate the renewal of the Yeongtong Branch, a new wine launch and discount event are also being held. Homeplus is introducing the 'Unrated' wine from 'Concha y Toro,' Chile's number one wine company, for the first time in Asia and Korea.


In addition, non-food sections such as the kitchen specialty area and Toy Adventure Land were improved. Seasonal integrated arrangement events were completed by rearranging the flow lines and displaying innerwear, sleep pajamas and socks, cold-weather hats, gloves, and cold-weather shoes all in one place.



Homeplus prepared various events to celebrate the renewal opening of the Yeongtong Branch. Sticker mileage coupon events are being held based on purchase amounts at the mart and mall, and at the mart, customers who spend over 50,000 won will receive Jin Ramen (limited to the first 300 people daily, until December 3). Additionally, customers who pay over 100,000 won with Shinhan or Samsung cards will receive a shopping bag as a gift.


This content was produced with the assistance of AI translation services.

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