hy, Presents Mini Sitcom on the Theme of 'Fresh Manager'

Official YouTube Channel Release Until January 3 Next Year
Uploaded Every Wednesday at 6:30 PM

hy announced on the 16th that it has released a mini sitcom titled "Fresh Woman," centered on Fresh Managers, on its official YouTube channel.

Mini sitcom "Fresh Woman" featuring hy Fresh Manager [Photo by hy]

"Fresh Woman" is a web drama based on the daily lives of Fresh Managers, a unique distribution channel of hy. The stories collected through an internal contest were adapted to portray realistic episodes related to Fresh Managers, blending humor and emotion.

The series consists of 8 episodes and will be uploaded every Wednesday at 6:30 PM until January 3rd of next year. Numerous broadcasters, including comedians Park Suhong and Jo Hyeryun, as well as Son Heonsu and Shim Jinhwa, participated.

hy explained that the content was planned to expand customer touchpoints and increase awareness of Fresh Managers by using themes that resonate with a wide range of age groups.

To commemorate the release of the web drama, hy is also conducting various events. New subscribers to the official YouTube channel will be entered into a draw to receive gifts such as the company's cosmetics "NK7714" and the "Dyson Airwrap." Video sharing and comment participation events have also been prepared.

Gwak Gimin, head of hy’s Platform Operations Team, said, "We have wittily composed relatable stories related to Fresh Managers," adding, "We plan to produce various content in the future to communicate closely with customers."

This content was produced with the assistance of AI translation services.