CJ OnStyle Hosts Parenting Discount Event 'Baby and Kids Fair'
CJ OnStyle announced on the 7th that it will hold the largest baby and kids discount event of the second half of the year, the ‘Baby and Kids Fair,’ until the 18th. This event expands the product lineup beyond the usual childcare items to include the fashion category.
CJ OnStyle plans to host various broadcasts centered around mobile live streaming. On weekdays at 10 a.m., working mom Lee Siyu hosts ‘Mommanhani,’ where on the 6th, ‘Moyum Baby Bottles,’ on the 8th, ‘Todowon Learning Pads,’ and on the 10th, ‘Yamitoya Dining Chairs’ will be sold.
At 8 p.m. on the same days, ‘Well-Living Sisters’ will showcase fashion items to fill your child’s wardrobe. You can find popular products among moms who are particular about dressing their kids, such as the ‘Blue Dog Jumper,’ ‘Lullaby Coat,’ and ‘Blue Dog Baby Sweatshirt.’
The TV broadcast will focus on educational products. On the 16th at 1:30 p.m., the ‘Blue Rabbit Our Baby’s First Toy Book,’ known as the national toy book, will be introduced. On the 17th at 1:30 p.m., the ‘Oxford Reading Tree Original Books’ will be featured. This product, exclusively offered by CJ OnStyle, is an original book published by the University of Oxford in the UK and has been a beloved reading material in Korea for over 30 years. On the 18th at 6:40 p.m., a prestigious U.S. university study abroad program will be sold in collaboration with Meta Study Abroad.
During the event period, a pre-notification application event will also be held. All customers who apply for live talk notifications and make two purchases or pay 100,000 KRW will receive a 10,000 KRW gift certificate for Shinsegae Department Store. Various other benefits are also prepared, such as awarding up to 50,000 KRW in points for purchases over 50,000 KRW.
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Baeyoungrong, head of the Education and Culture Business Team, said, “This Baby and Kids Fair event was prepared with various products and events to solve the concerns of customers raising children all at once. We hope customers will ease their childcare worries at CJ OnStyle through diverse broadcasts that go beyond childcare and education to include fashion.”
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