Opening on the 1st of Next Month
Off-Season and Clearance Items All in One Place

Fashion platform W Concept announced on the 30th that it will open a new outlet specialty store starting from the 1st of next month.


W Concept Outlet Specialty Store <br>Photo by W Concept

W Concept Outlet Specialty Store
Photo by W Concept

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At the outlet specialty store, over 5,000 products including outerwear, pants, and sneakers will be sold at a constant discount, focusing on season-off items. Customers can check out off-season and clearance products, which were previously only available in midsummer and winter, all in one place. Based on customer feedback, the brand and product categories will gradually be expanded.



In fact, at W Concept, sales of off-season and clearance products have increased every year, and the number of participating brands and products during promotion periods has steadily grown. Ko Yoon-jung, W Concept's product planning manager, said, "With the creation of a new space showcasing products that transcend seasons, customer shopping convenience will improve, and it is expected to help expand sales channels for tenant brands."


This content was produced with the assistance of AI translation services.

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