Yanolja Partners with Thai Travel Industry to Boost Bilateral Tourism Cooperation
Agreement with Thailand's Largest Tourism Association and Leading Travel Companies
Joint Development of K-Travel Products
Support for Digital Transformation of Thailand's Tourism Industry, etc.
Yanolja announced on the 19th that it has established a cooperative system with the Thai travel industry to promote tourism between the two countries.
Recently, Yanolja signed a business agreement with the Tourism Authority of Thailand Association (TTAA), Thailand's largest tourism association, and Journeyland, a leading Thai travel company, to enhance global tourism competitiveness. Based on this agreement, they plan to attract inbound travelers from Thailand.
Yanolja and Interpark Triple will share their unique inventory with the local customer data held by TTAA and Journeyland to jointly develop new K-Travel products. Additionally, leveraging Yanolja Cloud's technological capabilities, they will support the digital transformation of Thailand's tourism industry, including accommodations and leisure facilities, contributing to improved traveler convenience and operational efficiency. Furthermore, they will strengthen the global tourism network by expanding sales channels using local infrastructure.
Earlier this month, Yanolja attended the '2023-2024 Korea-Thailand Mutual Visit Year' event, hosted by the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization, participating in the 'Korea-Thailand Tourism Business Cooperation Forum.' At the forum, held under the theme 'Borderless Innovation, One Creative Ecosystem,' Kim Jong-yoon, co-CEO of Yanolja Cloud, presented 'Yanolja's Vision and Macroscopic Outlook for the Development of the Global Tourism Industry' and shared Yanolja's business strategies.
Hot Picks Today
"Most Americans Didn't Want This"... Americans Lose 60 Trillion Won to Soaring Fuel Costs
- "Striking Will Lead to Regret": Hyundai-Kia Employees Speak Out... Uneasy Stares Toward Samsung Union
- Man in His 40s Who Kept Girlfriend's Body for a Year After Murder Sentenced to 30 Years in Prison Again on Appeal
- "If You Booked This Month, You Almost Lost Out... Why You Should Wait Until 'This Day' Before Paying for Flight Tickets"
- "Why Make Things Like This?" Foreign Media Highlights Bizarre Phenomenon Spreading in Korea
A Yanolja representative stated, "Through this agreement, we expect to lay the foundation for revitalizing travel between Korea and Thailand while strengthening our capabilities for global business expansion. We will continue to collaborate with leading global partners to enhance K-Travel competitiveness and lead innovation in the global tourism industry."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
