AP Technology launches immune-boosting and eye health supplement 'Bright Chewable'

AP Technology, a company specializing in human milk oligosaccharides (HMO), announced on the 13th the launch of Mamstamin 2’-FL (2’-FL) prebiotic 'Bright Chewable' product.

Mamstamin 2’-FL Bright Chewable is a product that helps improve gut health, immunity, and memory through 2’-FL, a key component of human milk. In particular, it contains vitamin A and blueberry (anthocyanin) to support eye health for modern people who are exposed to blue light from digital devices for extended periods.

An AP Technology representative stated, “As the use of digital devices such as smartphones has become routine, modern people are inevitably threatened in terms of eye health,” adding, “Naturally, interest in eye health is increasing, and consumers are consuming more eye health functional foods.”

He continued, “Unlike nutritional supplements sold on the market, the newly launched product is in a chewable form, making it easy and comfortable for children to consume without resistance,” and said, “We will continue to develop functional products that can be healthily consumed by people of all ages.”

Meanwhile, a survey conducted by the Korea Health Supplements Association targeting domestic consumers showed that the health issue respondents were most concerned about was eye health, with about 39% of respondents. Eye health has been the top health concern for three consecutive years, and the percentage of people taking health functional foods to address this increased from 23.7% in 2020 to 30.3% in 2022.

As consumers’ intake of eye health functional foods increases, products related to eye health are also diversifying. Mamstamin Bright Chewable plans to increase sales through various promotions in line with this eye health management trend.

This content was produced with the assistance of AI translation services.