CJ Freshway Hosts 'Food Solution Fair'... "B2B Foodservice Industry Trends at a Glance"

To Be Held on June 18-19 at aT Center, Yangjae-dong, Seoul

CJ Freshway announced on the 10th that it will showcase the latest trends in the domestic food ingredient distribution and group catering industry through the 'Food Solution Fair 2023' held for two days starting from the 18th at the aT Center in Yangjae-dong, Seoul.

The Food Solution Fair is an exhibition that provides an overview of the extensive B2B food and beverage industry, which consumers experience daily but find difficult to recognize easily. It aims to introduce products and services supplied through various channels such as ▲restaurants ▲group catering facilities ▲schools ▲hospitals ▲leisure facilities, and to enhance understanding of business models.

At this event, CJ Freshway will showcase its business capabilities and future competitiveness accumulated over more than 20 years. In particular, it plans to focus on presenting the vision of its strategies, 'Business Solution (customer-tailored business consulting capabilities)' and 'Meal Solution (customer-tailored product development capabilities),' which have been continuously promoted since 2021.

Accordingly, the 'Smart Restaurant' and 'Meal Solution Cooking Zone,' each representing the two strategies, will be unveiled as special exhibitions. The Smart Restaurant will provide a future-oriented dining service experience based on food tech. It operates in a way that when customers complete table reservations and menu orders via mobile devices, robots handle cooking, serving, and other in-store services.

In the Meal Solution Cooking Zone, CJ Freshway’s professional chefs will provide 15 special menus in real time. All menus are prepared using in-house developed recipes and private brand (PB) products supplied to client companies such as group catering sites and restaurant franchise stores. The purpose is to showcase the fusion of menu development and product planning capabilities.

The Food Solution Fair will be attended by over 70 companies from various fields, including CJ Freshway’s food ingredient distribution clients, food manufacturing partners, and food tech companies.

This content was produced with the assistance of AI translation services.