Rotok "To Become a Legal Tech Unicorn Within 3 Years"... Focusing on AI Services

On the Morning of the 4th, Press Conference Held at Headquarters
Focusing on New AI-Based Services

The legal service platform ‘Lotoc’ has expressed its ambition to become South Korea’s first ‘legal tech unicorn’ within 3 to 4 years.

The press conference by Law&Company regarding the decision of the Ministry of Justice's Lawyer Disciplinary Committee was held on the 4th at Law&Company in Gangnam-gu, Seoul. CEO Kim Bonhwan is answering reporters' questions. Photo by Heo Younghan younghan@

Kim Bonhwan, CEO of Law&Company, the operator of Lotoc, held a press conference at the headquarters in Gangnam-gu on the 4th, stating, "After a long journey, we have turned a new page, and we will devote all our capabilities to innovating the legal service market."

CEO Kim announced that the operation method of Lotoc will reflect the recommendations of the Ministry of Justice. He said, "The Ministry of Justice deeply sympathizes with the fact that legal platforms enhance the public’s access to justice and contribute to the substantial guarantee of the right to receive assistance from lawyers," adding, "We will actively accept the Ministry of Justice’s recommendations as soon as possible and become a model for legal platforms."

The Ministry of Justice’s Lawyer Disciplinary Committee canceled the disciplinary actions by the Korean Bar Association against 123 lawyers using Lotoc on the 26th of last month, while pointing out that "depending on the specific operation method, there are risks that may harm the public nature of lawyers and fair order of case acceptance or cause damage to consumers (such as distortion of information, increase in advertising costs, concerns about consultations by office managers, concentration of cases proportional to advertising costs, dependency of lawyers on the platform, and decline in the quality of legal services)."

A press conference by Law&Company regarding the decision of the Ministry of Justice's Lawyer Disciplinary Committee was held on the 4th at the headquarters in Gangnam-gu, Seoul. CEO Kim Bonhwan (second from the left) is answering reporters' questions. Photo by Heo Younghan younghan@

New services combining artificial intelligence (AI) technology will also be developed. CEO Kim said, "Legal tech is not a matter of preference but a trend of the times. In the future, lawyers who use AI will compete with those who do not," adding, "To focus more on the essence of user value, we will prioritize service advancement and the development of new services based on AI technology, dedicating company-wide capabilities to build global competitiveness beyond the domestic market."

Lotoc will allow young lawyers to advertise for free on the platform for six months after opening their practice to help expand their base. To ensure that legally marginalized groups can receive assistance from lawyers, 3% of annual sales will be invested in legal consultation support costs. Additionally, the company is willing to actively respond to external requests for dialogue to establish legal tech policies.

CEO Kim said, "It has finally become free and natural for lawyers to meet clients using the platform and for clients to conveniently search for lawyers on the platform," adding, "The story of Lotoc is a reality that ‘Startup Korea’ must face and a growing pain our society has experienced."

This content was produced with the assistance of AI translation services.