Intercure Launches Champagne 'Golden Blanc' in Japanese Market

Drink International's subsidiary Interliquor announced on the 21st that it has officially launched the champagne 'Golden Blanc' in the Japanese market.

(From left) Cha Hoon, CEO of Interleaker; Shirahara Shotetsu, CEO of Global Alliance; and Yoon Da-hoon, Vice Chairman of Interleaker, are taking a commemorative photo at Twelve Gardens in Akasaka, Tokyo, Japan, to celebrate the launch of Golden Blanc in Japan.
[Photo by Interleaker]

Golden Blanc is a sparkling wine introduced to the domestic market in July 2021, released in a total of three categories: champagne, cr?mant, and French sparkling. Last month, it established itself as a luxury brand by simultaneously launching the highest-priced limited edition products, 'Champagne Golden Blanc Vintage Seven Star' and 'Six Star.'

Golden Blanc is gaining recognition with its luxurious packaging featuring the 'gold metal painting' technique used by top-tier brands. In Korea, it has continued its rapid growth by selling over 100,000 bottles within 1 year and 6 months of its launch, and it has expanded its reach by officially launching in the Japanese market.

Cha Hoon, CEO of Interliquor, said, “Golden Blanc is produced using the traditional French method and is the first champagne brand in Korea to be recognized by the Champagne Association. We are very pleased to enter Japan, the largest champagne market in Asia,” adding, “We will spare no effort in active marketing support utilizing K-content to help it grow as a trendy champagne brand representing Korea in the Japanese market.”

This content was produced with the assistance of AI translation services.