[2023 Asia Construction Awards] Ssangyong Construction Launches Korea's First Remodeling Complex for General Sale in Songpa

Asia Economy Grand Prize - Remodeling Division

The '2023 Asia Construction Comprehensive Awards' Asia Economy Representative Award in the remodeling category was awarded to Ssangyong Construction's 'Songpa The Platinum' in Ogeum-dong, Songpa-gu, Seoul. This complex is recognized as the first remodeling complex with an increase in the number of households, opening a new horizon for remodeling sales.

Songpa The Platinum transformed from two buildings with 299 households ranging from basement level 1 to 15 floors above ground into two buildings with 328 households ranging from basement level 3 to 16 floors above ground through horizontal extension remodeling. The exclusive area expanded from the previous 37~84㎡ to 52~106㎡, and among them, a total of 29 households, including 14 units of 65㎡ and 15 units of 72㎡, were sold to the general public for the first time among remodeling apartments in Korea.

In the general sale subscription in January last year, a total of 75,382 applications were received for 29 households, resulting in a high competition rate of 2,599 to 1, and all units were sold out. In particular, the 72㎡ units recorded the highest competition rate of 2,797 to 1, with 41,961 applicants for 15 units.

The location conditions are excellent, situated along the Seongnae Stream, offering an open view, and adjacent to Ogeum Park and Olympic Park, providing a pleasant natural environment. Educational facilities are also outstanding, including Geoye Elementary School, Oju Middle School, Ogeum Middle and High Schools, and Songpa Library. It is a double station area with Ogeum Station, a transfer station for subway lines 3 and 5, and Gaerong Station on line 5 nearby, ensuring excellent transportation.

Especially, as the first remodeling apartment for general sale in the Gangnam area of Seoul, it was developed as a high-quality specialized complex incorporating Ssangyong Construction's patented construction methods and new technologies. By applying the patented method, the elevator, which previously operated only up to the first floor above ground, was extended down to the third basement level by embedding supporting structures underground and creating an underground parking lot.

This unique construction method has attracted much attention from other projects. In fact, in March, 33 remodeling associations from the Seoul metropolitan area visited the site for inspection.

Songpa The Platinum Moonju.
[Photo by Ssangyong Construction]

A Ssangyong Construction official stated, “Songpa The Platinum will be reborn as a premium product upgraded one step further by applying all the advanced technology and know-how that Ssangyong Construction has accumulated as the number one remodeling company in Korea.” He added, “It is also symbolic that this is Ssangyong Construction’s fifth complex-type remodeling project and the first remodeling apartment for general sale in Korea, a distinction unique to this apartment.”

Meanwhile, since launching the industry's first dedicated remodeling team in July 2000, Ssangyong Construction has completed remodeling projects for complexes numbered 1 through 4 nationwide. To date, the cumulative order record includes 18 complexes with about 15,500 households, and the order amount reaches approximately 3.1 trillion KRW.

This content was produced with the assistance of AI translation services.